In January, the average cost of cooking one standard Imeretian khachapuri fell to 3.40GEL. The Index lost 7% month-on-month (compared to December 2014) and 5.4 % year-on-year (compared to January 2014).
At 3.41GEL, Kutaisi has seen the largest drop in the Index (-11.8%). Tbilisi (3.41GEL) and Telavi (3.14GEL) experienced declines of 7.2% and 9.7%, respectively.
The greatest surprise in January was the (small, 1.1%) increase in the price of khachapuri in Batumi, Georgia's coastal resort. At 3.65GEL, Batumi became the most expensive city for khachapuri lovers, 0.51GEL ahead of the cheapest city, Telavi.
To some extent, Batumi's position can be explained by a surge in winter tourism as a result of recent infrastructure improvements that allow Batumi to become more and more competitive as a destination for MICE (Meetings, Incentives, Conferences and Exhibitions) tourism.