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Elene Seturidze
Salome Gelashvili

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Consumer Confidence Index
The ISET Consumer Confidence Survey follows the standard EU methodology: we randomly sample 300-350 individuals on a monthly basis and question them about the past, current, and future financial situation of their families and the country as a whole. Consumer confidence is the degree of optimism tha
t consumers feel about the overall state of the economy and their personal financial situation. How confident people feel about the stability of their incomes determines their spending activity and therefore serves as one of the key indicators for the overall shape of the economy. In essence, if consumer confidence is higher, consumers are making more purchases, boosting the economic expansion. On the other hand, if confidence is lower, consumers tend to save more than they spend, prompting the contraction of the economy. A month-to-month diminishing trend in consumer confidence suggests that in the current state of the economy most consumers have a negative outlook on their ability to find and retain good jobs.
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June 2020 | CCI: The upward trend continues
17 July 2020

After reaching a historic low in April 2020 Georgian consumer confidence has been steadily reviving. Covid-19 has shaken the world as well as Georgian consumers. One of the evidences that it has been an extraordinary time for Georgian consumers is that in April expectations index dropped below the present situation index for the very first time (see Figure 1).
May 2020 | CCI: Revival in May
11 June 2020

The interviewed sample in early May, of around 350 Georgians (Table 1 below summarizes the demographic background of the sampled population), reveals that Georgian Consumer Confidence rose in May compared to the prior month, by 8.1 index points, from -48.3 in April to -40.2 in May. This follows rapid declines in the index in March and April.
April 2020 | Georgian CCI reaches a historic low, pushed by unemployment/financial fears. Do families have enough resources to live on until the end of May? Sixty percent of responders said n
30 April 2020

In April 2020 Consumer Confidence reached the lowest level ever recorded, driven by severe deterioration in expectations about the future. Notably, the present situation index component of CCI stands slightly higher than during the regional currency crisis and lari devaluation episode in May-November 2015.
March 2020 | CCI: The March madness
21 April 2020

A nationally representative sample of around 350 Georgians, interviewed in early March 2020, reveals that the Consumer Confidence Index (CCI) has declined by a significant 13.6 index points (from -19.5 in February 2020 to -33.1 in March 2020), compared to February 2020. This is the weakest and lowest figure since March 2017.
February 2020 | CCI: Present situation drives Georgian consumer confidence up
30 March 2020

A nationally representative sample of around 350 Georgians, interviewed in early February 2020, shows that the Consumer Confidence Index improved by 0.9 index points, from -20.4 in January to -19.5 in February, which could be because consumers usually pull back in January after spending fairly more during the Christmas celebrating season.
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