In August 2015, the average cost of cooking one standard Imeretian Khachapuri was 3.49 GEL, which is 11.4 % higher month-on-month (m/m, that is compared to the previous month), and 7% higher year-on-year (y/y, that is compared to the same month of last year).

Georgian consumer confidence suffered a major blow at the end of 2014, in the wake of the sharp Lari depreciation. Around February 2015, the Index found some support at the very low level of -35-30 points and has been slightly improving since then. In July 2015, this mildly positive trend was reversed, and in August, the Index dropped another 4.1 points to reach a new historical minimum of -38.4 points. Interestingly, this entire drop was driven by older respondents, those aged over 35. We will come back to this point later in the article.

It is easy to understand what it means for an economy to be weak or strong. We know that a strong economy is characterized by low unemployment and high growth rates. Other desirable traits are, for example, low levels of poverty and income inequality, when all citizens enjoy reasonable standards of living.

The lari depreciation caused a significant decrease in sale and rental prices in dollar terms. Rental prices slightly increased in August and September before the start of the new academic year. The commercial market turned out to be more resistent to the effects of currency depreciation.

Exchange rate fluctuations are one of the most popular topics for debate in today’s Georgia. Given that Georgia’s self-sufficiency ratio in food products is quite limited (34%), Lari depreciation might be particularly hurtful for Georgian consumers, who spend considerable amount of their income on food.