ISET Hosts Jacques Fleury for a Presentation of the Harvard Business School Case of Borjomi
27
June
2013
On 19 June ISET hosted Jacques Fleury, formerly the CEO of GGMW and currently the CEO of GWS and Director of JSC Château Mukhrani. The format of the meeting was very different from the typical seminars conducted at ISET. Mr. Fleury provided insights into doing business in Georgia since 1997 when he was asked to become the CEO and increase the value of one of Georgia’s most famous intangible assets – the popularity of the mineral water from the springs of the Borjomi valley.
Georgian TV Media Polarization – Are We Happy With That?
02
November
2012
I am not addicted to TV but I found myself sitting in front of the TV almost 24 hours a day before the 2012 Georgian parliamentary elections.
