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One Small Step for a Man, Big Data for Mankind: Uses of Alternative Data Sources in Tourism Development
22 March 2019

There are many mesmerizing buildings in Tbilisi, but do you know which one tourists favor the most? Or have you ever wondered what travelers’ favorite Georgian food or wine is? Thanks to modern tools and data-gathering methods, we now have actual proof that khachapuri is tourists’ all-time favorite Georgian dish. In 2018, the Georgian National Tourism Administration (GNTA), along with Communication Agency Windfor’s, launched a campaign called “Emotions are Georgia” to determine what foreign tourists admire the most in our beautiful country and which emotions they associate with Georgia.

March 18, 2019 | Fewer tourists, cheaper khachapuri?!
18 March 2019

The average cost of cooking one standard Imeretian Khachapuri in the second month of 2019 decreased to 3.54 GEL, 2.2% lower month-on-month (in comparison to the previous month), and 3.5% lower year-on-year (compared to the same month of last year). The Khachapuri Index is driven primarily by the price of cheese, the main ingredient in khachapuri. In February 2019, the cheese price declined in almost all large Georgian cities, relative to the same month of last year. The highest yearly price decrease (13.5%) of Imeretian cheese was recorded in the capital, Tbilisi. For Khachapuri lovers, Telavi is currently the most expensive city, with Tbilisi taking second place.

March 4, 2019 | Spring brings lower prices
04 March 2019

The average cost of cooking one standard portion of Imeretian Khachapuri stood at 3.54 GEL in February 2019. This is 2.2% lower MoM (compared to January 2019), and 3.5% lower YoY (in comparison to February of 2018). The index having a downward trend at this time of the year is not unusual, and chiefly relates to the decreasing price of cheese (due to a higher supply of fresh milk).

February 18, 2019 | Wheat is becoming more expensive, again!
18 February 2019

In January 2019, the cost of cooking one standard Imeretian khachapuri decreased comparatively both annual and monthly, ranging between 3.56 GEL (Tbilisi) and 3.70 GEL (Kutaisi), with an average cost of 3.62 GEL. The new average price is 2.5% lower than in January 2018. As for the month-to-month development, the price of khachapuri is 3.5% lower compared to the previous month (December 2018).

February 4, 2019 | The end of the festive period
04 February 2019

The average cost of cooking one standard Imeretian khachapuri in the first month of this year is 3.62 GEL, which is 3.2% lower – m onth-on-month (compared to the previous month), and 2.5% lower year-on-year (from January 2018).

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