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Elene Seturidze
Salome Gelashvili

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Consumer Confidence Index
The ISET Consumer Confidence Survey follows the standard EU methodology: we randomly sample 300-350 individuals on a monthly basis and question them about the past, current, and future financial situation of their families and the country as a whole. Consumer confidence is the degree of optimism tha
t consumers feel about the overall state of the economy and their personal financial situation. How confident people feel about the stability of their incomes determines their spending activity and therefore serves as one of the key indicators for the overall shape of the economy. In essence, if consumer confidence is higher, consumers are making more purchases, boosting the economic expansion. On the other hand, if confidence is lower, consumers tend to save more than they spend, prompting the contraction of the economy. A month-to-month diminishing trend in consumer confidence suggests that in the current state of the economy most consumers have a negative outlook on their ability to find and retain good jobs.
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May 2017 | CCI: Doomsday delayed (once again)
24 May 2017

In May 2017, the Consumer Confidence Index (CCI) sustains its upward trend, increasing by 3.6 points compared to April (moving from -25.6 to -21.9). Its first component, the Present Situation Index, rises by 3.4 points (from -32.8 to -29.4), and its second component, the Expectations Index, goes up by 4.2 points (from -18.5 to -14.3).
December 2015 | The strongest rebound after a year of decline – Seasons Greetings from CCI
05 January 2016

The December CCI comes as a welcome gift to Georgian policymakers, truly sending season’s greetings from Georgian consumers. Despite the expectation that the index would stabilize at a new, lower level, consumer confidence has shown the largest monthly increase in the history of the study. Both the present situation and expectations indices increased significantly.
November 2015 | Cautious Females over 35 Bring CCI Down
03 December 2015

The November CCI data has all but reversed the uptick of confidence observed in October. The Consumer Confidence Index, which began to decline about a year ago, now seems to be stabilizing at a new and lower level. The breakdown of the index between different gender and educational groups suggests that intensive media coverage of particular issues and the diversity of information sources with different biases can significantly influence consumer confidence.
October 2015 | Consumer Confidence Rebounds on Expectations of Greater Stability
10 November 2015

October CCI data suggest that consumers are finally sensing the end of the economic turbulence through which Georgia has been ploughing the last 12 months. Driven by a strong improvement in expectations, the CCI added 4.1 points, to reach -36.2 points. While assessment of the present situation remained fairly stagnant (up 2 points), consumer expectations soared (up 6.3 points).
September 2015 | CCI: Georgian Consumers are in No Mood for Shopping
15 October 2015

In September 2015, the consumer confidence index experienced another drop of 2 points, crossing the -40 points margin to reach yet another historical minimum of -40.4 points. Responses to the question about making major purchases was the primary driver of this relatively modest decrease.
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