After reaching a historic low in April 2020 Georgian consumer confidence has been steadily reviving. Covid-19 has shaken the world as well as Georgian consumers. One of the evidences that it has been an extraordinary time for Georgian consumers is that in April expectations index dropped below the present situation index for the very first time (see Figure 1).
The interviewed sample in early May, of around 350 Georgians (Table 1 below summarizes the demographic background of the sampled population), reveals that Georgian Consumer Confidence rose in May compared to the prior month, by 8.1 index points, from -48.3 in April to -40.2 in May. This follows rapid declines in the index in March and April.
In April 2020 Consumer Confidence reached the lowest level ever recorded, driven by severe deterioration in expectations about the future. Notably, the present situation index component of CCI stands slightly higher than during the regional currency crisis and lari devaluation episode in May-November 2015.
A nationally representative sample of around 350 Georgians, interviewed in early March 2020, reveals that the Consumer Confidence Index (CCI) has declined by a significant 13.6 index points (from -19.5 in February 2020 to -33.1 in March 2020), compared to February 2020. This is the weakest and lowest figure since March 2017.
A nationally representative sample of around 350 Georgians, interviewed in early February 2020, shows that the Consumer Confidence Index improved by 0.9 index points, from -20.4 in January to -19.5 in February, which could be because consumers usually pull back in January after spending fairly more during the Christmas celebrating season.